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¿What About Innovation Agility?

Post by: On:Tuesday, 19 March 2019

Since the turn of the millennium, many industries have been subject to strong changes due to digitization, one after the other. Right now, it is the turn of manufacturing. What does this mean for manufacturing industries?

First, manufacturers in most cases are incremental innovators that are traditionally shaped, and committed to proven and efficient processes, with closed R&D processes. With digital technology, in this interconnected world, more radical (or breakthrough) innovation is possible but requires openness, as observed in ICT industries for many years.

Second, traditional R&D-based innovation has become an expensive business over the last few decades. R&D expenditure must increase exponentially if a company wants to retain a constant growth rate. This is a big burden on profitable growth.

Third, massive R&D activities in the past generated a huge amount of used and still unused ideas, knowledge and concepts all over the world. Those resources can be used in other contexts and industries. Recombining them in new ways offers a particularly high potential for innovation. This process is what we call the synthesis of existing resources.

Innovation Agility (IA) is based on the following principle: the more lively, the more globally connected, the more diverse, the better. It is just the opposite concept of traditional R&D departments, where experts are incubating their ideas in isolation. Actively shaping the required transition is where our work starts.

Overall, well-managed companies recognize that there is a great opportunity in this changing business landscape. They try to find a balance between the traditional fixedness of their innovation process and a new form of flexibility and openness to complement their existing resources with quickly available resources from outside their organization. This is what we call Innovation Agility (IA).

The future belongs to value creation models based on digitization and global cooperation, including platforms, ecosystems, data analysis, virtual working groups, and new types of supply chain networks. The big question however is how to identify necessary resources, or better yet the most suitable resources on the world market, in different industry orbits. This is what our work is about.

Moving traditional industries to this approach is one of the key challenges of the 21st century. That is what our Global Innovation Initiative is about. Please contact us for more information.

 

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